In today’s competitive legal market, just having a law firm or legal services website isn’t enough. Your law firm needs a website that captures your potential client’s attention and hooks them in, ensuring that they take the next step — contacting you. What do the most effective legal websites offer? High conversion rates, referring to…
If you’re even considering updating your website, consider no more — just do it. For many attorneys and businesses in the legal profession, their websites have been an afterthought. Not anymore. In 2016, websites are going to be a key component of driving new business to your firm. And not just any websites, but mobile…
If you follow our blog, you’ve heard us share that having a mobile presence is no longer helpful, but rather necessary, for a lawyer / law firm / legal services vendor interested in driving leads through the internet. Why does your website need to be responsively designed (i.e. mobile, tablet, PC, Mac friendly)? Here are…
On April 21, 2015, Google will be making significant changes to its mobile search algorithm. The end result? Websites that are not mobile friendly will, essentially, be blacklisted. Mobile friendly websites render different layouts depending on the size of the browser screen and with more and more individuals (prospective clients, potential business synergies, members of…
You’ve spent thousands of dollars creating a new website and it’s not bringing you any new business. You’re probably frustrated and ready to give up on the whole “building your online presence” thing. But before you do, call us for a free website consultation or review these tips for SEO mistakes to avoid (or do…
Is your law firm’s website bringing you new clients? If you cannot answer with a resounding “YES!” it’s time to mix things up. Your web marketing team should be working closely with you to ensure that: You are directing quality traffic to your site Your website engagement is always on the rise You are turning…
It’s true: today’s world of SEO, SMO, and HTML can be an overwhelming one; especially for lawyers with a busy law practice to run. Depending on what you read or who you talk to, high page rankings can feel like an impossible feat. Sometimes, the best solution is to make sure that your current legal…
WebPresence, Esq. understands that our clients (lawyers and legal professionals) are interested in obtaining quality new business. We also understand that this means managing their web presence in a manner that increases their brand’s reputation (yes, law firms and lawyers are considered ‘brands’). Unfortunately, not all SEO companies that work with lawyers utilize this effective…
As part of a well-rounded Web Presence, every lawyer needs to consider Social Networking. Competition is tough and first page placement on a Google or Bing or Yahoo search is ideal. While no legal marketing company can guarantee certain page placement (and if they do, consider this a giant red flag), there are certain tools…
While it is absolutely true that people use search engines other than Google, it is also a fact that 95% of individuals use Google to perform an online search. This means that Google is important to you and your law firm. You want your name and your law firm to show up prominently in search…