Content marketing isn’t just about words, it’s also about images. The old saying ‘a picture is worth a thousand words’ rings true for a reason. While many marketing agencies may lead law firms to believe that content marketing is all about pushing out content in the form of blog posts, this is just one aspect…
In today’s competitive legal market, just having a law firm or legal services website isn’t enough. Your law firm needs a website that captures your potential client’s attention and hooks them in, ensuring that they take the next step — contacting you. What do the most effective legal websites offer? High conversion rates, referring to…
These days, it isn’t a question of whether your potential clients are online, but rather what you are doing to reach them. Facebook, the world’s most popular social network, can be a great lead generation opportunity for the right kind of lawyer with the right kind of practice. That’s right, not every social network is…