SEO, SEM, G+… The list of social media acronyms seems to be endless — and more pop up every day! The next time you meet with your marketing team or web designers, be prepared with this handy list of 40 social media acronyms every lawyer with an online presence needs to know. 40 Social…
DetailsIf you are a regular reader of our blog, or follow us on Twitter or LinkedIn or Facebook or Google+, you know just how important Google+ and Google Authorship is for lawyers looking to increase their online presence. One of the perks of Google Authorship is the avatar (i.e. your headshot) that shows up next…
DetailsAre your law firm’s social networks garnering the kind of attention that actually brings in new business / connects you with thoughts leaders / expands your referral network? Why not?! If you are devoting the time and expense to maintaining an active online presence, you want to see a return on your investment, don’t you?…
DetailsIf you’re a lawyer interested in or involved in building your law firm’s online presence, you have probably heard something about Panda, Penquin, and/or any of the other recent Google algorithm updates. For most of us, these updates are good news. They promote quality content over quantity, and reward bloggers who have taken the time…
DetailsYou’ve set up your law firm’s Twitter account. Maybe you’ve even sent out a few tweets. But you’re just not getting the feedback — and followers! — you were hoping for. Your possible missing link? Hashtags (#). When used properly, hashtags can be one of the quickest and easiest ways for a lawyer to expand…
DetailsFor lawyers who are interested in capitalizing on the fact that prospective clients use the internet to find an attorney, search engine optimization, or SEO, is key. The goal of search engine optimization is to get your website to the top of the search engines for your target keywords; a process that takes time, a…
DetailsThese days, if you want to be competitive online, and relevant offline, content is king. If you follow our blog, you know that we say that a lot over here, and not only because we offer legal blogging services, but because it’s a fact. According to Matt Cutts, Google’s head of webspam, “we try to…
DetailsLawyers, are you thinking before you blog? By now, you’ve probably heard that if you’re not blogging for business development then your practice is slowly dying on the vine… While this may be a slight (just a slight!) exaggeration, maintaining an active blog is undoubtedly one effective way for a lawyer to enhance his or…
DetailsYou may be convinced that your primary source of business is through word of mouth — and you may be right. However, recent research and online data tracking shows that your website is without question the number one resource for your potential client / media connection, referral source to learn more about you. In other…
DetailsIf you will be in the San Diego area on March 26, 2014, stop by the San Diego County Bar Association for a great seminar on business development for lawyers! Or watch and learn on the live webcast. Click this link to learn more. WebPresence, Esq.’s founder and practicing attorney Kristen Marquis will be one…
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