How influential are you online? What does your law firm’s online presence say about your practice? Are you tweeting and Facebook status updating but to no avail? Your answers to these questions are crucial when determining the effectiveness of your Social Media Marketing campaign and whether or not your efforts, or those of your legal…
As part of a well-rounded Web Presence, every lawyer needs to consider Social Networking. Competition is tough and first page placement on a Google or Bing or Yahoo search is ideal. While no legal marketing company can guarantee certain page placement (and if they do, consider this a giant red flag), there are certain tools…
Are you one of the many lawyer starting to see the benefit of building a strong web presence? Or have you watched your competitors and colleagues pull ahead of the pack by masterfully crafting the art of social networking? It’s not easy to build an effective online presence, but it can be done. However, before…
If you’re a practicing attorney, you’ve likely been approached by a legal marketing company that promises to help you build your Social Network. And while having a large number of followers can be important, in the legal word, it is about quality not quantity. In order to be effective, your marketing team must be aware…
As lawyers, most of us can appreciate a good legal strategy. One that highlights an argument or position that you had never considered, or maybe that re-phrases something so old it’s new again. Whatever the reason, you take notice. And that’s exactly how your online network should feel about your Social Media campaign. Whether you…
Networking may be one of the hardest tasks for a busy attorney. It takes time, effort, and know-how to network in-person. Thankfully, if you’ve realized the value of networking, there are some apps that make the job a lot easier. Or shall we say: there’s an app for that! Five of them in list this. And…
Think that kids are the only ones benefiting from Halloween? Think again. While Halloween is not a popularly searched topic for most of the year, beginning September, and blowing up in October, Google is bombarded with Halloween-related search inquiries. Not surprisingly, last week in October, boasts about 100 times more Halloween-related search requests than any other…
As more and more lawyers begin to accept that Social Media is a part of the business development landscape (hey, even the ABA is onto it!), we are noticing a few mistakes that many law firms are making over and over again. Whether it is the attorneys themselves or someone they have hired to manage…
WebPresence, Esq. is delighted to sponsor the upcoming Santa Monica Bar Association Annual Fall Dinner. This will be a great opportunity to dine and connect with fellow Los Angeles lawyers and legal professionals in a relaxed setting outside of the courtroom. Additionally, the SMBA will be introducing the new SMBA Board of Trustees. The event will…
Many attorneys are [wisely] concerned about the ethical considerations that go along with having active Social Media accounts, including blogs. With the power to seriously mess with a lawyer’s ‘active and in good standing’ status, the State Bar is not a group to be messed with. As licensed attorneys, the Social Media professionals at WebPresence, Esq.…